SOCIAL MEDIA TOUCHES HEARTS AND MINDS
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Isn't it amazing how mega-millions sports team owners and players get people to plunk down their hard-earned cash to passionately cheer for their success?
Moments later, when the favorite strikes out, he may get booed. Instant feedback! The fans are having fun even while they boo - and expect the team to keep their feelings in mind. That's real engagement: the fans consider the team and its players a part of their lives, and they wouldn't have it any other way. |
Social media gives you some of those same major league franchise opportunities: raising your public profile as your customers and potential customers invite you into their daily lives, swapping stories and experiences, telling you what they love, what they want, what they don't want, and what additional products and services they'd like to buy - information you'll get fast enough to outpace your competition.
Social media allows you to create brand evangelists: folks who will share their enthusiasm about your products, services and mission with their friends, families, coworkers, as well as fans and followers in their own social media networks.
Social media allows you to create brand evangelists: folks who will share their enthusiasm about your products, services and mission with their friends, families, coworkers, as well as fans and followers in their own social media networks.
SOCIAL MEDIA SERVICES
Every client's needs and goals are different. Here are some of the custom services we offer:
Social Media Strategic Assessment The first step of any smart strategy is knowing where you stand right now, and then charting a path to success. We research your social media opportunities and liabilities, how some of your competitors and colleagues are doing, which platforms (e.g., Twitter, Facebook, Vine, YouTube, Instagram, Google+, and so on) and strategies, including video, might best address your goals while building your social media footprint in size and influence.
Social Media Jumpstart Everything you need to get started in social media, including a written assessment of the competitive landscape and opportunities in your market sector and recommendations on which platforms (Twitter, YouTube, Facebook, Vine, Google+, LinkedIn, Constant Contact, etc.) and social media tactics would be the best fit for your brand. We pair this with a hands-on buildup of your social media accounts, linking them to outposts in your target audience to stake out the territory that's rich with potential for future growth.
Social Media Growth The natural next step for clients who have just finished the Strategic Assessment and Jumpstart phases of a social media campaign. The Growth phase for adding followers, fans and influence includes internal training, so the client begins to understand how to deliver an integrated message across all online and offline platforms, and hands-on updating of various social media platforms, adding content and strategy to amplify the client's message as the client becomes more skilled in producing their own social media updates.
Social Media Makeover For clients who already have a social media presence and are interested in significant growth and/or refocusing their digital presence to more closely align with the goals of their business or organization. This includes an assessment of the client's current social media footprint, to identify opportunities and vulnerabilities within the competitive landscape, as well as making and implementing recommendations on strategies for growth.
Social Media Training Social media is more than tweets, posts and videos - it's a way of doing business. We provide orientations from the CEO on down, or wherever the need is greatest, to help people understand how they fit into the company's social media strategy, and how they can help, whether or not they will be doing any tweeting or posting.
Social Media Special Events For clients who are ready to deepen their engagement with their target audience, Catch & Hold can help set up events such as live chats on various topics of strategic importance and of interest to the client's online target audience. This can include coaching clients on how to moderate a chat, and being there with them to make sure everything goes smoothly, from drawing board to promotion, chat, and follow-up.
Social Media Complete Coverage For clients who need a great team to make sure their social media posts are on target all the time, and find it more cost-effective to have us handle the day-to-day tweeting, posting, etc., freeing up company staff to handle other challenges. We take your business identity very seriously and work closely with you to understand your brand as we connect to your audience.
Let's get started on the road to social media success! With 72 percent of U.S. adults using social media today, you can't afford to wait.
Social Media Strategic Assessment The first step of any smart strategy is knowing where you stand right now, and then charting a path to success. We research your social media opportunities and liabilities, how some of your competitors and colleagues are doing, which platforms (e.g., Twitter, Facebook, Vine, YouTube, Instagram, Google+, and so on) and strategies, including video, might best address your goals while building your social media footprint in size and influence.
Social Media Jumpstart Everything you need to get started in social media, including a written assessment of the competitive landscape and opportunities in your market sector and recommendations on which platforms (Twitter, YouTube, Facebook, Vine, Google+, LinkedIn, Constant Contact, etc.) and social media tactics would be the best fit for your brand. We pair this with a hands-on buildup of your social media accounts, linking them to outposts in your target audience to stake out the territory that's rich with potential for future growth.
Social Media Growth The natural next step for clients who have just finished the Strategic Assessment and Jumpstart phases of a social media campaign. The Growth phase for adding followers, fans and influence includes internal training, so the client begins to understand how to deliver an integrated message across all online and offline platforms, and hands-on updating of various social media platforms, adding content and strategy to amplify the client's message as the client becomes more skilled in producing their own social media updates.
Social Media Makeover For clients who already have a social media presence and are interested in significant growth and/or refocusing their digital presence to more closely align with the goals of their business or organization. This includes an assessment of the client's current social media footprint, to identify opportunities and vulnerabilities within the competitive landscape, as well as making and implementing recommendations on strategies for growth.
Social Media Training Social media is more than tweets, posts and videos - it's a way of doing business. We provide orientations from the CEO on down, or wherever the need is greatest, to help people understand how they fit into the company's social media strategy, and how they can help, whether or not they will be doing any tweeting or posting.
Social Media Special Events For clients who are ready to deepen their engagement with their target audience, Catch & Hold can help set up events such as live chats on various topics of strategic importance and of interest to the client's online target audience. This can include coaching clients on how to moderate a chat, and being there with them to make sure everything goes smoothly, from drawing board to promotion, chat, and follow-up.
Social Media Complete Coverage For clients who need a great team to make sure their social media posts are on target all the time, and find it more cost-effective to have us handle the day-to-day tweeting, posting, etc., freeing up company staff to handle other challenges. We take your business identity very seriously and work closely with you to understand your brand as we connect to your audience.
Let's get started on the road to social media success! With 72 percent of U.S. adults using social media today, you can't afford to wait.